Diary of a PR Amateur

Memorial Day

May 30, 2010
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As a seasoned PR professional, I consider it my duty to point something out about Memorial Day, which as you all know, will be observed tomorrow.

It is, simply put, one of the finest examples of the power of PR that this world has ever seen.

How else can you explain the obsession with shopping on a day that is supposed to be reserved for reflection on all those men and women who gave the ultimate sacrifice for the sake of protecting our country and our philosophies?

So, I take my hat off to all the soldiers who have died for the United States throughout the centuries … and I also take my hat off to all the department stores, supermarkets and other retail outlets for transforming the day into a day of shopping.

A PR success if ever there was one!


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